Alumni Spotlight: Haleigh Watson (’10), Owner of Southern Charm

Leading up to FPD’s Homecoming, we are featuring a few alumni who own local dining & shopping establishments. These would be great places for alumni to visit while in town! Our third of the series features Haleigh Watson (’10), owner of Southern Charm.

Can you provide a brief overview of Southern Charm?

Southern Charm General Store is a one-stop shop for all your needs. We carry women’s clothing and accessories, men’s clothing, home décor, gifts, and specialty foods. We carry numerous lines like Mudpie, Karli Buxton, Southern Marsh, Rewined, Scout, and so much more. One of our main specialties is monogramming, which I love doing!

What inspired you to open Southern Charm?

I always loved retail and being around people. In this area there was not many shops and places for people to go, so I tried to come up with a store that one could go into and find everything they really needed. I wanted to bring a small town feel, where it was like coming home.

What do you love most about what you do?

I love all the people I have met through the years. I enjoy people coming in and getting to really know them and their family. I have gained great friendships through the years just from the people who continue to come and shop and visit with us. 

Why do you think people love shopping at Southern Charm?

I think people love shopping for the atmosphere in the store. We have developed great relationships with our customers and always try to have what they would need. We care for everyone that comes in and try to really let them feel our southern hospitality.

In relation to your days at FPD, what teachers/coaches/mentors stand out as having an impact on your life and how?

I think the teacher who stands out the most would be Mr. Morton. I enjoyed his Bible class and also his senior seminar class, where we were able to learn about things outside of academics like true life lessons. He always had us think outside the box and try to prepare us for our future. It’s classes like those that make you think and push hard, knowing God has a purpose for you, and He will be with you no matter the challenge you face.

Any fun memories from your days at The Day School?

My favorite memories at FPD would definitely have to be Spirit Week, Powder Puff, and Pep Rallies. I have great memories and loved playing sports and being a big part of it all.

Why do you think FPD is a great school community?

FPD makes up a great community. I enjoyed all my years there, and I am still so very close with many of my friends for school. The school kept us close, and as we navigated life, I still have those friendships. The FPD community has always been there to help me with the store and help promote and support me, and I am so thankful for that.

Don’t you have an event coming up? 

Our next upcoming event is our 1st Community Yard Sale on October 6th. We are excited to bring a event together that involves the whole community!